GTRST Collaborators
People who live the guitarist mindset — patience, precision, and progress over shortcuts in modern guitar playing. These collaborators reflect what Above Average is built on: putting the hours in, chasing better tone, and evolving through the work.
What GTRST stands for
GTRST represents the guitarist’s mindset behind Above Average. It’s about long sessions, small improvements, and the quiet pursuit of better tone. Less image, more intent. These collaborators live that mindset day to day — not just on stage, but in how they show up to practice, writing, and real life.
Less image, more intent.
GTRST Collaborators
Real players. Real progress.
Tom Rackliff ->
Tom is a UK guitarist and creator known for sharp, honest takes on guitar culture. From performance clips and gear breakdowns to writing and playing alongside artists like Alfie Neale, his content blends humour, insight, and real-world musicianship — always focused on progress, not hype.
Jake Rothera ->
Jake is the lead guitarist of Manchester band Serotine, bringing focus, feel, and intent to every session and live set. Grounded in songwriting and tone rather than flash, he represents a progress-led approach to guitar — showing up consistently and letting the work speak.
Jack Williams ->
Jack is a budding guitarist and part of the next generation shaping the GTRST identity. Inspired by the process of learning, experimenting, and showing up consistently, he represents where the journey begins — curiosity first, progress over perfection, and learning through real practice.
Want to collaborate with GTRST?
If you live the guitarist’s mindset — progress over perfection, consistency over noise — there might be something worth exploring. GTRST collaborations are values-first, visibility second.
GTRST is the guitarist identity within Above Average Clothing, built around patience, precision, and long-term progress. It represents the mindset behind the instrument — consistency over shortcuts, intent over image, and the quiet pursuit of better tone through the work.
The GTRST collection features guitarist clothing and merch designed for long sessions, writing rooms, rehearsals, and everyday wear. Pieces are made using organic cotton and recycled materials where possible, with a focus on comfort, movement, and garments that hold up through real use — not just stage moments.
Based in the UK, Above Average Clothing creates guitarist apparel rooted in modern guitar culture, from practice spaces and home studios to live rooms and small stages. GTRST collaborates with guitarists, educators, creators, and bands who value discipline, progression, and showing up consistently over time.
If you’re looking for guitarist clothing in the UK, sustainable guitar merch, or mindset-led apparel made for musicians, GTRST offers a grounded alternative to hype-driven merch — focused on process, craft, and evolution through practice.
